Car Wash
Car wash business plan in Nigeria – So you’ve decided to start a car wash business. There are many steps in the process and each need to be implemented correctly or your business will not be all it can be. In the business plan, we will outline the process that needs to be taken and the sequence in which they should be undertaken. This should not be seen as a race and haste will lead to mistakes. Your goal is to open and operate a successful car wash business not to open one in a hurry that has limited success. Maximize your return with a business plan and carry out that plan to success.
TABLE OF CONTENT FOR THE CAR WASH BUSINESS PLAN
EXECUTIVE SUMMARY
BUSINESS OVERVIEW
THE BUSINESS OPPORTUNITY
THE MARKET
THE COMPETITION
THE MARKETING STRATEGY
THE MANAGEMENT TEAM
KEY FIGURES FROM THE FINANCIAL FORECASTS
CRITICAL RISKS
1 THE BUSINESS
1.2 VISION STATEMENT
1.3 MISSION STATEMENT
1.4 VALUES AND PRINCIPLES
1.5 STRATEGIC OBJECTIVES
1.5.1 LONG TERM OBJECTIVES
1.5.2 MEDIUM TERM OBJECTIVES
1.5.3 SHORT TERM OBJECTIVES
2.0 EXTERNAL ENVIRONMENT ANALYSIS
2.1 POLITICAL
2.2 ECONOMIC
2.3 SOCIAL
2.4 TECHNOLOGICAL
2.5 LEGISLATIVE
2.6 ENVIRONMENTAL
3.0 INDUSTRY ANALYSIS
3.1 OVERVIEW
3.2 MAJOR PLAYERS IN THE INDUSTRY
3.3 BARRIERS TO ENTRY
3.4 KEY SUCCESS FACTORS
4.0 MARKET ANALYSIS
4.1 MARKET SEGMENTS
4.1.1 INDIVIDUALS
4.1.2 BUSINESSES
4.2 NEEDS AND PREFERENCES
4.2.1 INDIVIDUALS
4.2.2 BUSINESSES
4.3 TARGET MARKET
5. COMPETITION ANALYSIS
5.1 DIRECT COMPETITION
5.1.1 ABC CAR WASH SERVICES
5.1.1.1 ADVANTAGES
5.1.1.2 DISADVANTAGES
5.2 INDIRECT COMPETITION
6. INTERNAL ENVIRONMENT ANALYSIS
7. SWOT ANALYSIS
7.1 STRENGTHS
7.2 WEAKNESSES
7.3 OPPORTUNITIES
7.4 THREATS
7.5 ACTIONS TO BE TAKEN
8. BUSINESS STRATEGY
8.1 LONG TERM STRATEGIES
8.2 MEDIUM TERM STRATEGIES
8.3 SHORT TERM STRATEGIES
8.4 FUNCTIONAL STRATEGIES
8.4.1 FINANCIAL STRATEGIES
8.4.2 MARKETING STRATEGIES
8.4.3 OPERATIONAL STRATEGIES
8.4.4 LEARNING AND DEVELOPMENT STRATEGIES
9.0 MARKETING PLAN AND STRATEGY
9.1 MARKETING AVENUES FOR THE CAR WASH
BUSINESS
9.1.1 ADVERTISING AND PROMOTION
9.1.2 DIRECT MAILING
9.1.3 NEWS LETTERS
9.1.4 MAJOR BILLBOARD/ SIGNAGE
9.1.5 DIRECTORY LISTINGS
9.1.6 BUSINESS WEBSITE
9.1.7 OTHER MARKETING AVENUES
9.2 PRICING
9.2.1 EXTERIOR CLEANING
9.2.2 INTERIOR CLEANING
10. HUMAN RESOURCE PLAN
10.1 ORGANIZATIONAL STRUCTURE
10.2 ROLES AND RESPONSIBILITIES
10.2.1 GENERAL MANAGER
10.2.2 FINANCE AND ADMINISTRATION OFFICER
10.2.3 SALES AND MARKETING OFFICER
10.2.4 CLEANING SUPERVISOR (EXTERIOR CLEANING)
10.2.5 CLEANING SUPERVISOR (INTERIOR CLEANING)
11. TECHNICAL AND OPERATIONAL PLAN
11.1 LAYOUT OF THE BUSINESS PREMISES
11.2.1 MANAGEMENT INFORMATION SYSTEM
11.2.2 ACCOUNTING SYSTEM
11.2.3 PERFORMANCE MANAGEMENT SYSTEM
11.3 INTERNAL CONTROLS
11.3.1 RECEIPTS
11.3.2 PAYMENTS
11.3.3 REVENUE RECEIVED
12. MONITORING AND EVALUATION PLAN
13. FINANCIAL PLAN AND STRATEGY
13.1 ASSUMPTIONS
13.2 CAPITAL EXPENDITURE
13.3 AVERAGE MONTHLY COST – CLEANING
MATERIAL AND CHEMICALS
13.4 AVERAGE MONTHLY OPERATING EXPENDITURE
13.5 CASH FLOW FORECAST
13.6 INCOME STATEMENT FORECAST
13.7 BALANCE SHEET FORECAST
13.8 RATIO ANALYSIS
13.9 BREAK EVEN ANALYSIS
13.10 SENSITIVITY ANALYSIS
14. RISKS AND ISSUES
15. ACTION PLAN
In this Car Wash Business Plan Nigeria, you will get the specifics of your investment and your projected earnings. Also the costs of taxes, employees, real estate, equipment and insurance, licenses, materials, accountants’ fees come along with marketing.
A professional can assist you develop your business plan. Amongst other things this plan can assist you with a cash flow analysis to determine what cash reserves you will require. If you have selected a franchise these details are outlined in the disclosure statement of the Franchise you have selected to buy.
Expected costs of various items including rental, legal costs, operating costs etc will all be outlined in the disclosure document provided to you by the franchisor. Contact details of existing franchisees and past franchisees will also be in the disclosure document and you can supplement your own research by calling these people to determine costs and returns to be expected commensurate with your level of input to the business.
There are several other benefits to this 45 page Car Wash Business Plan:
- To map out the feasibility of your car wash business.
- To present the business plan to potential financial backers if you are looking for funding.
- To be familiar of what kind of costs you can expect in the start-up phase and how long it will take to break even on those costs.
- To do a mock-run of your business on paper.
A business plan is like an insurance policy – you are insuring yourself against potential failure and increase the chances of success by dealing with many of the unknowns.
You would need to determine the type of business you will operate. You can choose to run a hand car washing operation or set up a machine or tunnel wash.
