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Laundry & Dry Cleaning Business Plan In Nigeria Feasibility Study

Laundry & Dry Cleaning Business Plan In Nigeria Feasibility Study



EXECUTIVE SUMMARY of the Laundry / Dry cleaning business plan / proposal – 

The following report and recommendation relate to the proposal by LAUNDRY Nigeria SERVICES to establish a Laundry & Dry cleaning services at AROCHUKWU, ABIA STATE.

The project would require a start up capital of #3,747,000 made up of #2,820,000 for fixed assets and #927,000 for working.

The enterprises vision is to be the most outstanding and leading laundry Services Company in Arochukwu LGA and its environs.

The project will be located in Arochukwu because of its easy access to target market.

A huge market is available for the business to serve.

The financial projections show that the project would be financially stable and liquid by the time it matures. The sales figures stand at #6,240,000 for year 1, #7,488,000 in year 2, and #8,985,800 in year 3. Also the profits are#1,004,250, #1,910,650, and #3,022,490 forthe 1st year, 2nd year and 3rd year of existence respectively. The cash flow position is equally good and encouraging through year 1 to year 3.

The competitive edge of the enterprise lies in its ability to provide a free pick-up and delivery services for its customers/clients.

From the point view of the analysis of our findings, the proposed project is found to be technically feasible, financially viable and economically desirable. Thus, the project offers good investment benefits and is therefore highly recommended for implementation.


INTRODUCTION of the laundry business plan  – This is a business plan of a sole trader business which is to provide laundry services and to be registered as  Laundry Nigeria services.

2.1 Vision – To be the most outstanding and leading laundry services company in Arochukwu LGA and its environs.

2.2 Mission – We will offer dry cleaning and laundry services with free home pick up and delivery. Our high quality and convenientservice will save time for working customers.

2.3 Ownership of the business – The business is a sole proprietorship wholly owned and managed by Okoro Sampson Chijioke.

2.4 Legal status – The registration of the name of the name of the business is in process and will soon be completed with the appropriate department at the local government headquarters.

2.5 Location and facilities – The laundry business is located at Arochukwu, Abia State.

2.6 Product and Service – Laundry Nigeria is going to provide the following services for customers with free home pick-up and delivery in Arochukwu LGA:

Dry cleaning

Laundry for personal clothes and large items such as blankets, curtains, e.t.c

2.7 Business strategy – Laundry Nigeria will offer a free home pick-up and delivery services for its customers,including discounts during festive periods. Also, communicating customers through handbills and posters that will contain our service phone numbers.

2.8 Key success factors – 

The business is entering the first year of operation, therefore a comprehensive marketing strategy will be the key success of the business;

It is important to remember that the target customers have money and want to be provided with a high quality service, therefore they will only use this services if they are entirely satisfied;

Furthermore, the hours of operation must be convenient and services completion must be timely inorder that customers are not harried after a long day working.

2.9 Revenue base – #1,747,000 of the capital will be provided by the owner and #2,000,000 of the remaining capital will be debt financed. i.e. borrowed from a bank.


3.0 MARKET, CLIENTS AND COMPETITORS for the laundry business plan & dry cleaning feasibility study

3.1 Nature and size of the market –  Laundry Nigeria is located at Arochukwu which is within the easy reach of the busy workers Arochukwu LGA headquarters, lecturers of Abia State College of Education Technical Arochukwu (ASCETA)and other businessmen resident inthe city.

3.2 Target client–The target clients are those families who resides in the city, and workers and lecturers whose place of work is within Arochukwu area.

3.3 Key Competitors and players – Information from survey shows that there are about15 laundry services in Arochukwu and my major competitor within the areawould be AKUBEE laundry services.

3.4 Service delivery system – There will be free pick up of cloths, garments, e.t.c when called upon for services by customers and after payment, it will be delivered to customers at the agreed place for delivery.

3.5 Technology – Brand new machines will be bought and all necessary equipment needed for providing a satisfactory service will be purchased.

3.6 Competitive edge –The existing laundry businesses wait for customers to bring their garments in and pick them up later. Customers have to drive cars, carry their clothes or large items, such as curtains, blankets, etc. to the shop, and wait to be served. Then they must repeat this boring process when they come to collect their items. Laundry Nigeria services will offer a free pick-up delivery services for clients and also contact them when their cloths and other things are ready to be delivered, which other laundry services located within the area are yet to practice. Also the services will be provided or rendered at a very low cost and discounts will be given to loyal customers.


GTBank (Guaranty Trust Bank)

Account Name – Chudi-Oji Chukwuka

Account No – 0044157183

After payment text your names, your e-mail address and what you paid for to 08060565721 and you’ll receive your LAUNDRY / DRY CLEANING BUSINESS PLAN FEASIBILITY STUDY PROPOSAL.

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